BACKGROUND: Two entrepreneurial lawyers asked Doctor Of Content to help them promote their new concept – a cable channel devoted to science fiction. But the proposed channel lacked branding, identity or programming.

GOAL: Develop a video package that would help persuade investors and cable executives in the viability of the concept. Create the look & feel of the channel and a sample of the programming lineup.

SOLUTION: A mythology – the story of a spaceman from the future who peers at one of the great moments in earth history – the launch of the Sci-Fi Channel. The Vision Video and sixteen screen exhibition videowall was shown at the National & Western Cable Shows, and to an audience of millions at the Disney/MGM Studios Tour.

• The channel concept was sold to USA Network for a reported $78 million
• The channel launched September 24, 1992
• Doctor Of Contact produced the channel’s first series – Inside Space
• The channel was later acquired by Universal/NBC for $2.2 billion