Thou Shalt Be Real
Building credibility is crucial to your online marketing strategy and to the growth of your business. Without it, you can publish blog articles and update your web content, but chances are your content won’t be read, your name shared in networks, or your business found by potential new clients.
Credibility requires brand YOU to be honest, transparent, and human in all your communications. Drop the poetic sales talk and well-crafted copy. Tell stories and offer useful content.
“Thank Yous” will come in the form of new clients and customers.